franchising advice in black & white

  Attribute

Company owned

Franchised

  Sales profit

slower

faster

  Profit margin

higher

lower

  Capital outlay

higher

lower

  Staff motivation levels

lower

higher

  Control over staff

higher

lower

  Initial costs/time

lower

higher

  Attribute

Company owned

Franchised

  Ongoing costs/time

higher

lower

  Competition risk

lower

higher

  Cost of failure

higher

lower

  Operating overheads

higher

lower

  Management culture

controlled

relaxed

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